Recently I was heading back from a town in Kent, where I’d been on a mission with a local church there. I was travelling back with Chris Green, author of this blog and we chatted about evangelism – to men in particular (evangelism to men, not chatting to them). The conclusion I came to – and I can’t remember if Chris agreed or not as I was blathering on so much – was that every man has an inner geek. It might be football, or cycling, or rugby. it might be coffee or Macs or music. Whatever it is, every bloke will have something he is involved with just that little bit too much.
All of this means, therefore successful evangelism to men has to take this on board. The title therefore of my sellout book that will never leave the ideas box is “Shed Evangelism – Redeeming the Inner Geek”.
Talking today to a man who has several inner geeks (there’s something about Oak Hill that both attracts and encourages geekdom) I think we have to start by thinking about how geekyness might be graded, and therefore it might be useful to describe a number of levels. So here’s five levels as a starter for 10:
Geek level: beginnings of obsessiveness, but essential a cheerful enthusiast. Has that slightly smug look towards anyone who isn’t serious about the subject, but is willing to encourage others to join him in his favourite pursuit.
Wonk level: Has sufficient normalness that guilt pangs are all part of the joyful experience. The object of his obsessiveness Is occupying a reserved space in his budget. Never buys everything from just one shop. Will encourage others but only if they show signs of proper seriousness; does not smile when he does his thing.
Nerd level: is now having to buy bits for his obsession on eBay and in parts, so that the cost of buying the full bike/coffee machine/hi fi is not obvious to wife/girlfriend etc. Subscribes to several websites and magazines on the matter. Will spend at least three weeks researching any purchase and still be unhappy with it. Still slightly open and joyful about the object of his nerdiness though.
Obsessive level: guilt levels fluctuate, but then the pleasure from the object of his obsessiveness soon overrides any hint of such a thing. Has had some serious relationships but then the potential other half soon realised where his affections really lay and buzzed off sharpish. Annual holiday is always orientated towards his obsession.
Über-nerd level: does not want anyone else getting into his thing. Likes it to be very exclusive. Apart from money for existence all spare cash is focused on his thing. No relationship with anyone else ever considered apart from those who share his unreserved obsessive focus. The stroking and cleaning of his bike/coffee machine/ hi fi is slightly disconcerting. To be honest he’s difficult to get on with.
To use the terms, Just put use the word describing the appropriate level after the subject. So a coffee wonk is someone who won’t touch instant coffee but is happy with a cafetiere, but a coffee über-nerd is someone who roasts and grinds their own coffee by hand and makes every cup with a thermometer and scales in a darkened room. That sort of thing.
Hmmm…this might have legs.